Internet Marketing Guide

Internet Marketing Guide

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Entries Tagged as 'PPC'

Cash-Generating Keyword Research

July 12th, 2008 · No Comments

Cash-Generating Keyword Research
Your keyword choices are critical to your success in nearly any online business model. Whether youre pursuing PPC, blogging, VRE and AdSense, or any number of Internet marketing opportunities, the keywords you choose can make or break your success.
Keywords are important for several reasons. First of all, theres traffic. If […]

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Tags: PPC

Testing Conversion Rates

June 4th, 2008 · No Comments

Testing Conversion Rates
Split testing is the process of testing conversion rates by sending traffic to multiple versions of a sales page or squeeze page. This can be done manually, or it can be automated with software. The important thing is to have a very good tracking system in place.
What should you split test? […]

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Tags: PPC